What would I know about marketing, PR and communication? Heaps!
I’ve been on the inside, working with family-run companies, government entities, privatively owned, publicly owned, regional, national and international companies.
And then on the flip-side I’ve been a consultant for SMEs, able to have a birdseye view of companies and help them, in a hands on manner, to sort out their marketing, PR and communication.
There is no perfect solution and it’s important that you realise I am not going to tell you all the answers, I want to guide you to find the right answer for your specific situation. My role is to provide you with access to information and expertise, to motivate and excite you and to help keep you on track and on task.
From each of my blog posts I want to inspire you, educate you and drive you into action.
I can assure you that my advice is tried and tested, researched and updated and specially targeted for small-to-medium (SME) businesses.
I created the online course content in direct response to the experience and feedback I have received from SME clients and colleagues.
lamenting that they don’t understand what they need to do to market their business – or even where to start.
sharing that they feel like they have all the theoretical knowledge but they’re not sure how to put it into practice for their organisation.
overwhelmed with the idea that they have to manage the marketing for their organisation.