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LEVEL 3 | Marketing Ace
Week 1 | Marketing Lifecycle & Funnel
All products and services have a marketing lifecycle, so it is vital to ensure you are aware of the lifecycle for the marketing of your business. And I’m sure you’ve heard all about funnels – this is where we delve in!
Week 2 | Customer Relationship Management
A natural progression from Week 1 is to look at Customer Relationship Management (CRM). It is this process which enables you to use and manage your lifecycle and funnel.
Week 3 | Competitor Analysis
You should never directly copy your competitors, but if you are a savvy businessperson you will look to your competitors to ensure you are on the right track and to maximise your position in the marketplace.
Week 4 | Content Marketing
Content Marketing is all about leveraging every single piece of marketing content you create!
Week 5 | Marketing Videos
If you’re not using video – why not? It is one of the most effective marketing tools to get your message out there and have it received.
Week 6 | Business Networking
Often the best marketing tool is you! During this week we look at ways to optimise your business networking efforts.
If this sounds like the Workshop for you, sign up right now!
Our workshops are cost-effective and jam-packed with relevant information for SME businesses in Australia!